Beauty Is In The Eye of The Beholder: Top 3 Beauty Picks of the Week

With the fall season rapidly approaching, the newest beauty trends are flowing in just as you are changing out your tanks for sweaters. Though we’re overlooking the tedious task of reorganizing our closets for season transitioning, we’re ready to change out or restock our vanity with makeup and skincare products. These beauty products will help battle the harsh side effects that fall tends to bring. With a myriad … Continue reading Beauty Is In The Eye of The Beholder: Top 3 Beauty Picks of the Week

Hope Is Not a Strategy, It’s a Feeling

Once upon a time, I was very naive and believed that if I were positive and hopeful things would work out. Being hopeful in life would be considered a law of attraction but in business, it’s just not really about that. Hope for business should not be a thing other than a feeling and is definitely not recommended as a resource. Instead, there should be … Continue reading Hope Is Not a Strategy, It’s a Feeling

The Pros and Cons of Co-branded or Cause-Related Marketing

A catastrophe takes place such as Hurricane Harvey and the city, state and country get together for a cause to help lessen the burden of those affected. You then see several companies jumping on the bandwagon to support the cause and voila, it’s cause-related marketing! It’s a marketing term coined by American Express that is a strategic way to promote the brand while giving back. Co-branding … Continue reading The Pros and Cons of Co-branded or Cause-Related Marketing

Work Smart, Not Hard with Our Top 3 Productivity Tools

In this week’s round-up we’re sharing our top 3 tools to help boost productivity. If you’re on a mission to get yourself more organized or productive before the end of the year, then you’re in the right place. Our previous post shares a couple of the tools that will help to automate your business such as Zapier and IFTTT. We believe that most business owners, … Continue reading Work Smart, Not Hard with Our Top 3 Productivity Tools

Know Your Worth, Then Add Tax

Do you ever get all choked up when it comes to invoicing your client for the first time or just even giving your prices to a new customer? Entering business for yourself is such an achievement, but knowing how to grow it and maintain it is a whole different story. However, knowing what your worth is something you should know beforehand. It’s called being confident … Continue reading Know Your Worth, Then Add Tax

Overcoming Obstacles

Have you ever felt like giving up, because there were too many obstacles? In business we are often met with challenges that are enough to close-up shop. But what if I told you these challenges or obstacles are necessary for growth. Sometimes having everything too easily makes you not appreciate it as much. I once had a great paying career and was able to spend … Continue reading Overcoming Obstacles

Only Hire People Passionate About Your Brand

It’s that time again! Each semester or quarter you will find many marketing firms like LOOKLIVELUXE and other businesses recruiting interns! With classes set to resume soon and students eager to obtain internship credits to satisfy their curriculum, we are happy to announce that we are also accepting fall internships. While internships are temporary, I still find it very important to bring people on board … Continue reading Only Hire People Passionate About Your Brand

Everything That Glitters Isn’t Always Gold

I’m sure you have heard the saying, “all that glitters isn’t gold” or some version of it in songs or other articles. I believe the saying holds so true with business. I once thought that because I wanted the freedom of not clocking in for anyone and that if I was to hustle for any company to make a living, it would be for myself–that … Continue reading Everything That Glitters Isn’t Always Gold

Attracting Your Ideal Client

It’s no secret that most of us have favorites when it comes to who we want to work with. It could be your favorite brand or your favorite customer, also known as your ‘ideal client.’ But what if the customers who want your services or products are not your ideal client or target market? Do you ever find yourself wondering why the services or products that you created … Continue reading Attracting Your Ideal Client