Share the Love and Promote Your Business This Valentine’s Day

Love is in the air, along with new opportunities to promote your business! With Valentine’s Day quickly approaching, what better time to think up a new, luxe marketing plan for the popular holiday. If you read our article from last fall on holiday marketing, you know that a smart businesswoman takes advantage of any opportunity to promote her business. With that being said, we have … Continue reading Share the Love and Promote Your Business This Valentine’s Day

To Brand Yourself or Your Product?

When beginning a new business, many entrepreneurs are faced with a very important question: to brand themselves or their product? As synonymous as these two aspects are when it comes to the early stages of building an empire, they also differ greatly. Branding is one of the most important tools for a successful product and is ultimately what will launch and maintain your business. Don’t … Continue reading To Brand Yourself or Your Product?

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Increase Your Brand Awareness By Networking

With social media continuing to expand, it’s become easier than ever for individuals to develop their upcoming brands. The global outreach provided by the most popular social media apps, allows people like beauty bloggers and small businesses that are just beginning to utilize those platforms for expansion. Yet, with all the tools that have been provided, a little advice from some of the best goes … Continue reading Increase Your Brand Awareness By Networking

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How To Get Blog Sponsorships 

We’ve all seen the posts; Our favorite beauty, fashion, fitness, or lifestyle bloggers – an aesthetically pleasing scene, with a strategically placed product that we just have to get our hands on. Whether it be the hottest pair of Frends headphones, a trendy jacket from a small boutique, or the latest slimming tea that promises you’ll shed 30 pounds before your important social event, something about it … Continue reading How To Get Blog Sponsorships 

4 LUXE Ways To Promote Your Next Event

Marketing is not for the faint of heart. Marketing is a skill that encompasses many things, and the best marketing is done by those who research and observe their audience like a lion uses its intuition and agility to hunt its prey- I may watch just a little too much Animal Planet. (insert bashful emoji) The days of a company not giving a PR/Marketing professional a … Continue reading 4 LUXE Ways To Promote Your Next Event

Why Videos Capture More Engagement Than Photos

  Vine: where it all began. One of the first social media platforms to embrace the power of a short, yet clever, and engaging video. Yes, we’ve always had YouTube, but YouTube had never forced anyone to get creative by requiring videos to be kept under a certain time frame. That limit is what developed the platform for other popular media sites to adopt their … Continue reading Why Videos Capture More Engagement Than Photos

Tips For a Successful Store Opening or Launch Party

When having attended fun and exciting events, it’s not often that the work it took to get everyone there comes to mind—until you have to plan one of your own. Planning an event can be a pretty tricky task, getting people to come is another; and what’s most important is the people who attend. If you’re looking to host an event for a store opening … Continue reading Tips For a Successful Store Opening or Launch Party

Building Your Fashion Brand on Social Media

It’s 2016, and I’m sure by now everyone knows how much of an impact social media has had on consumerism—especially when it comes to fashion and top brands like Victoria’s Secret, H&M, and Chanel on Instagram that together, amass to over 60 million followers according to Iconosquare. Through carefully hired, savvy and seasoned marketing and public relations professionals, these brands have developed an understanding to … Continue reading Building Your Fashion Brand on Social Media

Rent The Runway For The New Year! 

Ringing in the New Year is one of the most anticipated events people look forward to when it comes to holiday celebrations. Everyone is filled with excitement and has high hopes for a promising New Year and new beginnings. Although, we will love to bid adieu to the old and welcome the new, one thing we certainly always look forward to is the fashion! New … Continue reading Rent The Runway For The New Year! 

Runway To A Wish

This holiday season is all about giving back, and Emporio Armani has teamed up with Make-A-Wish to host an event where a percentage of the sales will be donated to the foundation. We love being a part of anything that supports a cause, especially one as incredible as Make-A-Wish Foundation, and on December 9th, we were more than happy to attend this reception featuring the … Continue reading Runway To A Wish