A Balancing Act

Small Business: A Balancing Act

It’s currently President’s day and though many offices are closed, creatives, marketers and small business owners are still at work…including myself. It seems like we should indulge in the long weekend and drop everything, but that isn’t always the case. How many of you thought entrepreneur or freelance life would give you more freedom? The freedom to pick up and leave, the freedom to do … Continue reading Small Business: A Balancing Act

Visual content

Creating Your Visual Story

We’ve always lived in a visual world—but with the introduction of social media, that world has become even bigger and companies now depend on the success of their visual content to reach and appeal to the masses. It is important to know how to effectively utilize visual content, like images via Instagram or videos via YouTube in your marketing campaigns to ensure they resonate well … Continue reading Creating Your Visual Story